Date Posted: June 30, 2022

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Johnnie Walker Princes Street win big at Scottish Design Awards
Date Posted: June 30, 2022

We would like to congratulate our friends at Johnnie Walker Princes Street, BRC Imagination Arts and fellow collaborators on their impressive wins at the 2022 Scottish Design Awards.

The pioneering experience took home the award for “Experimental – Incorporating: Audiovisual, Graphic and Object-Based Displays” as well as the prestigious Design Grand Prix award.

We are still immensely proud to have played our part in the design, creation, and installation of this totally unique landscape of flavour.

Set over 71,500 square feet, over eight floors, and costing an unprecedented £185 million, Johnnie Walker Princes Street uses world-first technology to reimagine the traditional whisky tour experience. They celebrate Scotland’s remarkable heritage, whisky-makers, and look to the future by engaging new generations from around the world in the magic of Scotch whisky.

Read more about our work on the project here.

“Benholm Group were an integral partner in the creation of the “Landscape of Flavour” floral installation at Johnnie Walker Princes Street.

Their knowledge and research of local flora and fauna ensured an authentic portrayal of the unique landscapes of the Johnnie Walker “Four Corners” distilleries. This installation presented a unique challenge in integrating lighting and AV, hidden access panels, and scenic elements, all while being suspended upside-down from the ceiling.

Benholm’s design collaboration and top-quality fabrication helped create a breath-taking tour moment that guests rave about. I hope to get the chance to work with them again!”

– J. Nathan Evans, Show Set Designer and Art Director, BRC Imagination Arts

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